Lead Prospect Customer | Whiteboard Wednesday EP4

Who is Your Lead Prospect Customer?

Welcome to Whiteboard Wednesday EP4 and today we’re going to talk about the Lead Prospect Customer. What? Who is THAT person? We’re going to talk about “THAT PERSON” that person is your customer. Who IS your customer? That’s really important.
This is going to be the easiest and hardest whiteboard Wednesday ever because the drawing is easy, but the topic is hard.
Earlier this week I did a blog with my team about Individual Marketing. Individual marketing – think about that, who is the individuals who will be targeted by your content?
I had a call today with a customer that was supposed to be an hour, and it ended up taking almost 3 hours. All we talked about was THEIR customers, THEIR individuals. How do you get the most impact working with people? It’s not about telling them how great you are or the product / service, it’s about the relationships and trust you build with other people.

You want to target your message to that group or segment based on their needs.

SO this “client” of mine happens to own a high end window and door business for million dollar plus homes and businesses. They are cream of the crop, it’s high end, they focus on the best.
We talked about targeting on their website about their website about windows and doors. It’s just so broad, what if a woman is trying to find a window for a cracked window from a kid next door shot a BB or slingshot through it. That is NOT the target market.
We need to look for things specific to that industry, that market. That’s the lead prospect customer, this is someone who actually buys from you.

How do you focus on that lead prospect customer?

It’s all about the messaging, you want to make sure it’s focused on your target audience, you do NOT want the wrong people contacting you. That’s a waste of your time, and their time. You want to focus on the type of people you WANT to get through your funnel. There’s lot of names for the funnel, but the truth is you want people to get to the bottom of it and find you.

There’s the exploration stage.

You want to position yourself so people are finding information about you and your competitors and they see value in what you have. You want it to be focused on them, so it sounds like you’re talking to them.

There’s the solution discovery, they’ve identified they have a problem.

They know there’s a solution out there, and they’re ready to buy, how are you positioning so you’re the answer to their problem?

You want to target THAT PERSON, you need to know your target market, and I came up with a pretty good way of understanding that person.

I put together the Individual Marketing Worksheet so you can really understand YOUR target market, your lead prospect customer. You want to put together a clear vision of who this person is, laser focused.
You can read in depth how to use this Target Persona Worksheet to focus on the pain points of your customer so you can really dial in on what they need so you can be the answer.
For example, what are people looking for when they need a virtual assistant? They don’t have time; they want someone who can save them time, manage their website or do things they don’t know how to do. They want someone to do graphic design, they want a team they can rely on.

I know who my target market is, I know who my customer is, I know who my lead prospect customer is. Do you know who yours is?

TAKE BACK YOUR TIME!

Our team can save you a ton of time and energy that can be better spent elsewhere. 

You know that already, that’s why you’re here!

Jeff J Hunter on FacebookJeff J Hunter on InstagramJeff J Hunter on LinkedinJeff J Hunter on Twitter
Jeff J Hunter
Jeff J Hunter
CEO & Social Entrepreneur at VA Staffer
Digital Marketing Strategist with background in Information Technology, Project Management, and Business Process Outsourcing. An expert in content marketing, search engine optimization (SEO), and dependent on Virtual Assistants to survive.

Leave a Comment:

42 comments
Kathie says June 8, 2021

I’m not sure where you are getting your info, but good topic.
I needs to spend some time learning more or understanding more.
Thanks for wonderful information I was looking for this information for
my mission.

Reply
aniene.net says June 8, 2021

Hi there very cool blog!! Man .. Beautiful .. Superb ..
I’ll bookmark your web site and take the feeds also?I’m glad to find numerous helpful information right here in the
post, we’d like develop extra techniques on this regard, thank you for sharing.

Stop by my web blog aniene.net

Reply
http://www.lubertsi.net/modules.php?name=Your_Account&op=userinfo&username=SeligOwen says June 8, 2021

Great blog here! Also your website loads up fast! What host are
you using? Can I get your affiliate link to your host?

I wish my site loaded up as fast as yours lol

My blog post – http://www.lubertsi.net/modules.php?name=Your_Account&op=userinfo&username=SeligOwen

Reply
https://mpc-install.com/ says June 9, 2021

Only a smiling visitor here to share the love (:, btw great style.

my webpage :: https://mpc-install.com/

Reply
kebe.top says June 9, 2021

I like this post, enjoyed this one thank you
for posting.

Here is my page; kebe.top

Reply
www.lubertsi.net says June 9, 2021

I like this post, enjoyed this one regards for putting up.

Feel free to surf to my web site http://www.lubertsi.net

Reply
Hayden says June 9, 2021

Your style is unique in comparison to other folks I have read stuff from.

Many thanks for posting when you have the opportunity, Guess I will just bookmark
this page.

Reply
Janeen says June 10, 2021

I am really delighted to glance at this web site posts which
consists of lots of helpful facts, thanks for providing
such statistics.

Have a look at my homepage Janeen

Reply
https://www.qiurom.com/home.php?mod=space&uid=348127&do=profile&from=space says June 10, 2021

Hello, i think that i saw you visited my blog so i came to ?return the favor?.I am attempting to find things to enhance my website!I suppose its ok to use a
few of your ideas!!

Here is my web-site :: https://www.qiurom.com/home.php?mod=space&uid=348127&do=profile&from=space

Reply
http://www.meteoritegarden.com/userinfo.php?uid=2624050 says June 10, 2021

As I web-site possessor I believe the content material here
is rattling wonderful , appreciate it for your efforts.
You should keep it up forever! Good Luck.

Feel free to surf to my web site :: http://www.meteoritegarden.com/userinfo.php?uid=2624050

Reply
http://www.mhes.tyc.edu.tw says June 10, 2021

Do you mind if I quote a few of your articles as long as I provide credit
and sources back to your weblog? My blog is in the exact
same niche as yours and my users would really benefit from a lot of the information you provide here.
Please let me know if this okay with you. Thanks a lot!

My web page; http://www.mhes.tyc.edu.tw

Reply
https://www.memorytoday.com/modules.php?name=Your_Account&op=userinfo&username=SpahnFredric says June 10, 2021

My brother recommended I might like this blog.
He was totally right. This post actually made my day.
You can not imagine simply how much time I had spent for this info!
Thanks!

Also visit my web blog https://www.memorytoday.com/modules.php?name=Your_Account&op=userinfo&username=SpahnFredric

Reply
demo lionking888 says June 10, 2021

What i do not understood is in truth how you are now not really a lot more well-liked than you might be now.
You’re so intelligent. You already know thus considerably relating to this topic, made
me for my part consider it from numerous varied angles. Its like men and women are not involved except it
is something to accomplish with Lady gaga! Your personal stuffs nice.
At all times take care of it up!

Also visit my web-site demo lionking888

Reply
Isobel says June 11, 2021

This piece of writing is in fact a pleasant one it
helps new net viewers, who are wishing for blogging.

Reply
https://mpc-install.com/punbb-1.4.6/viewtopic.php?id=246540 says June 11, 2021

hello!,I love your writing very much! share we keep in touch extra approximately
your article on AOL? I need a specialist in this house
to unravel my problem. May be that is you! Taking a look forward
to look you.

Feel free to surf to my homepage; https://mpc-install.com/punbb-1.4.6/viewtopic.php?id=246540

Reply
http://zhsk-845.ru/ says June 11, 2021

whoah this blog is excellent i love reading your posts.

Keep up the great work! You realize, a lot of persons are searching around
for this info, you could help them greatly.

Here is my blog :: http://zhsk-845.ru/

Reply
list agen bola says June 11, 2021

This is a very good tip particularly to those new to the blogosphere.
Brief but very accurate information… Thank you for sharing this one.
A must read article!

Reply
Giovanni says June 11, 2021

wonderful post, vesry informative. I wonder why the other specialists of this
sector don’t noktice this. You must continue youyr writing.
I am sure, you have a huge readers’ baae already!

Reply
Rowena says June 11, 2021

whoah this weblog is fantastic i like studying your posts.

Stay up the good work! You recognize, lots of persons are looking around for this
information, you could aid them greatly.

Reply
http://clubriders.men says June 12, 2021

I am very happy to read this. This is the type of manual
that needs to be given and not the random misinformation that’s
at the other blogs. Appreciate your sharing this greatest
doc.

my homepage http://clubriders.men

Reply
https://kebe.top says June 12, 2021

I like this website very much so much wonderful information.

Feel free to visit my blog post: https://kebe.top

Reply
http://haojiafu.net says June 12, 2021

Its like you read my mind! You seem to know a lot approximately this, such as
you wrote the ebook in it or something. I feel that you just can do
with some p.c. to drive the message house a little bit,
however other than that, that is wonderful blog.
A great read. I will certainly be back.

My page – http://haojiafu.net

Reply
918kaya original says June 12, 2021

Thank you for the auspicious writeup. It actually was once
a leisure account it. Look advanced to more delivered agreeable from you!
However, how can we keep up a correspondence?

Review my blog post … 918kaya original

Reply
www.qijiang520.com says June 12, 2021

I wanted to type a quick comment in order to appreciate you for some of the magnificent solutions you are
sharing on this site. My rather long internet lookup has at the
end been rewarded with sensible ideas to go over with my friends.
I ‘d mention that we readers are undeniably fortunate to
live in a fabulous site with so many wonderful professionals with beneficial concepts.
I feel truly grateful to have used your entire webpages and look forward to plenty of more exciting moments reading here.
Thanks once again for all the details.

Here is my blog post http://www.qijiang520.com

Reply
download game slot joker123 says June 12, 2021

Hi great website! Does running a blog similar to this take a large
amount of work? I’ve very little expertise in computer programming but I had
been hoping to start my own blog soon. Anyhow, should you have any suggestions or techniques for new blog
owners please share. I know this is off subject but I simply needed to ask.

Kudos!

Feel free to surf to my homepage … download game slot joker123

Reply
clubriders.men says June 14, 2021

I view something truly special in this site.

my web blog; clubriders.men

Reply
Chauncey says June 14, 2021

Hi there would you mind letting me know which hosting company you’re
utilizing? I’ve loaded your blog in 3 completely
different browsers and I must say this blog loads a
lot faster then most. Can you suggest a good hosting provider
at a fair price? Thanks, I appreciate it!

Reply
Neville says June 14, 2021

Hello there! I just wish to give you a big thumbs up for your great info you’ve
got here on this post. I am coming back to your blog for more soon.

Reply
www.degess.com says June 14, 2021

My brother suggested I would possibly like this blog. He
was totally right. This put up actually made my day. You can not imagine just how so much time I had spent for this info!

Thanks!

Visit my homepage … http://www.degess.com

Reply
Micah says June 15, 2021

If some one wishes expert view about blogging then i suggest him/her to visit this blog, Keep up the pleasant job.

Reply
Tamie says June 15, 2021

Generally I don’t learn post on blogs, however I wish to say that this write-up very forced me to take a look at and do
it! Your writing style has been amazed me. Thank you, very great article.

Reply
clubriders.men says June 15, 2021

Appreciate this post. Will try it out.

Also visit my web-site: clubriders.men

Reply
Jerrod says June 15, 2021

My husband and i have been so lucky when Raymond managed to finish up his survey from
the precious recommendations he came across when using the blog.
It’s not at all simplistic just to possibly be releasing guidance which people
today may have been making money from. And now we figure out we have the website owner to give thanks to because
of that. The type of illustrations you’ve made, the easy web site menu, the relationships you can help
to instill – it’s all exceptional, and it’s
letting our son in addition to us believe that the situation is thrilling, which is certainly exceptionally indispensable.
Many thanks for all!

Feel free to visit my homepage Jerrod

Reply
o2o.jjfwpt.com says June 15, 2021

Good day! Would you mind if I share your blog with my zynga group?
There’s a lot of people that I think would really enjoy your
content. Please let me know. Thank you

Look at my web site: o2o.jjfwpt.com

Reply
www.craksracing.com says June 15, 2021

Amazing! This blog looks exactly like my old one! It’s on a entirely
different subject but it has pretty much the same page layout and design. Great
choice of colors!

Review my website: http://www.craksracing.com

Reply
clubriders.men says June 15, 2021

Thanks very interesting blog!

Here is my homepage; clubriders.men

Reply
frun-test.sakura.ne.jp says June 16, 2021

Thanks so much with regard to giving everyone an update on this issue on your website.
Please be aware that if a new post appears or if any variations occur with the current post, I
would be interested in reading a lot more and understanding how to make
good use of those techniques you reveal. Thanks for your efforts and consideration of other people by making this website available.

Here is my page – frun-test.sakura.ne.jp

Reply
http://astravo.net.ru/modules.php?name=Your_Account&op=userinfo&username=HannamTamara says June 16, 2021

Unquestionably imagine that that you said. Your
favourite justification seemed to be at the web the easiest thing
to bear in mind of. I say to you, I certainly get annoyed even as other people consider worries that
they just do not recognize about. You managed to hit the nail upon the highest
as smartly as defined out the entire thing without having
side-effects , other folks can take a signal. Will probably be again to get more.

Thank you

Feel free to surf to my web page :: http://astravo.net.ru/modules.php?name=Your_Account&op=userinfo&username=HannamTamara

Reply
https://tanglewood.sh/ says June 16, 2021

There’s definately a lot to learn about this topic. I like all of the
points you have made.

Have a look at my web blog :: https://tanglewood.sh/

Reply
Lela says June 16, 2021

Pretty section of content. I simply stumbled upon your weblog
and in accession capital to assert that I get in fact enjoyed account your blog posts.
Anyway I’ll be subscribing on your feeds or even I
fulfillment you get entry to consistently rapidly.

Stop by my homepage :: Lela

Reply
www.aniene.net says June 16, 2021

Hello, i read your blog from time to time and i own a similar one and i was just curious if you get a lot of spam remarks?

If so how do you prevent it, any plugin or anything you can recommend?
I get so much lately it’s driving me crazy
so any support is very much appreciated.

Stop by my site :: http://www.aniene.net

Reply
http://anapa-alrosa.com.ru/modules.php?name=Your_Account&op=userinfo&username=TraceyPhyllis says June 16, 2021

Excellent blog you’ve got here.. It?s difficult to find excellent writing like yours these days.

I honestly appreciate individuals like you! Take care!!

my homepage; http://anapa-alrosa.com.ru/modules.php?name=Your_Account&op=userinfo&username=TraceyPhyllis

Reply
Add Your Reply